The iGaming industry, which encompasses online casinos, sports betting, poker, as well as other forms of gambling online, is continuing to grow exponentially lately. A significant driver on this growth is internet affiliate marketing, a performance-based marketing model where affiliates (marketers) promote iGaming brands and earn commissions depend
Lead generation may be the lifeblood of the business. Without a steady flow of leads, even most innovative services and products can battle to find success. In today’s competitive landscape, fliers and other modes of to generate leads may not always be enough. To stand out and attract high-quality leads, businesses must think creatively and strat
The digital advertising landscape is increasingly dominated by programmatic advertising, an approach that automates the investing of online ad space. At the heart of the ecosystem are two critical components: demand side platform vs supply side platform. Both play essential roles in connecting advertisers with publishers, nonetheless they operate o
In today’s digital age, businesses rely heavily on online marketing to reach and engage with their audience. But how do companies determine if their online marketing efforts are effective? The answer lies in digital marketing analytics. This field has evolved into a critical component of marketing strategies, providing businesses with the insight